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Any time of profound social change calls for a good date."Inevitably, the singles game is putting technology to use," magazine declared back in 1967, "and the computer-dating service is growing as steadily as the price of a share of IBM." The article describes "punchcard-plotted introductions" that cost to 0. Harvard students founded a landmark computer-dating service around the same time, and as the reported in 1965, "Their banner reads 'SEX,' their creed is written on the circuits of a computer, and their initial organized uprising is called Operation Match." A black-and-white video celebrates the "computer marriages" emerging from Operation Match by 1968.